Photo: kontiloforos.blogspot.com
"International markets crave for Ethnic-flavors," says Mina Valavanis from Unilever. She believes that the Greek products are highly valued abroad and the proof of this is that a bottle of double purified Greek olive oil or a bottle of wine are always warmly welcome gift for friends from abroad. Of course, the entry on the foreign markets is not always easy due to different culture and eating habits of every nation as well as the distance, but that is the precisely the task of the Greek producers – to make the Greek goods demanded and wishes on as many markets as possible.