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The 13^th fatal consecutive week of the Athens Fashion Week starts on the 30^th of March in the industrial elegance of Technopolis. The show of the famous Greek designer Dimitris Dasios intriguingly called Arabesque Fall-Winter 11-12 will be the ground floor of the defiles at 8.00 pm. The exhibition Lightness of Being 2, inspired by another great Greek designer, Daphne Valente, involving 31 of the most famous Greek photographers and artists will be inaugurated the same evening too. A total of 24 fashion artists, including Makis Tselios, Kathy Heyndels, Panos Apergis, Catherine Alexandraki, Paris Valtadoros will show their collections in the halls of Technopolis until the 3^rd of April.

"Athens Fashion Week this year has participations from representatives of the oldest and the youngest generation of Greek designers. Unfortunately, the middle generation is absent. It became the victim of the economic crisis. The oldest managed to survive, the youngest are entering now with a lot of energy and zeal, but the middle one are not here," noted the Week’s manager Antonis Kioukas.

Three films on fashion will be shown during the Week. The first is devoted to the 40th anniversary of the Parthenis fashion house, in the second one the designer Sotiris Georgiou shows his inspiration for the fall-winter season 2011-2012 and the third one is the black and white Le Diner Surrealiste by Dimitris Zafiriou, which is highly influenced by the 1920s’ style of surrealism. Students from the School of Fine Arts in Athens will present their fashion workshop "The garment as the body shell." There is a competition for young designers and the winner will present his or her collection during Fashion Week 2012.

The official opening attendance is through invitations of 50 or 30 euros, and part of the proceeds from the Fashion Week will go to the "Make A Wish" Foundation.