In May 2003 in London, the first Korres natural products store opens its doors and in July 2004 and March 2005 another two stores are opened in Barcelona. Right now, the company has more than 500 products, which are distributed in 5 000 pharmacies in Greece and are exported to 30 countries – specialized stores in London, Paris, New York, Los Angeles, Rome, Munich, and Berlin.

Korres is cooperating with the Mastiha Resin Producers Union in Chios Island, in order to create a new product based on the one of its kind Chios resin. Also, Mr. Korres is cooperating with the Saffron Producers Union in Kozani and is the exclusive representative and distributor of the biological Kozani saffron in pharmacies in Greece and worldwide. It is believed that the saffron from Kozani is the one of highest quality.

In order to be able to create natural products, you need to research all materials and the exact corresponding materials, which is not an easy task. This is why Georgios Korres and the Pharmaceutics Department of the Athens University are participating in a program, which aims to research the properties of healing plants of the Greek flora.

The creator of the brand was awarded for a “Internationally developing businessman” on a competition organized by “Navtemboriki” newspaper for businessmen of 2008. Last year, 28.8% of the general sales for the first six months of the year come from abroad, which is twice as much as during the same time the year before. For five years Mr. Korres manages to distribute his products in 26 countries.

In 2000 “Korres” becomes a joint stock company and ever since then it started making its first steps abroad. After in 2001 the “Korres” products appear in the Harvey Nichols store in London, the growth of the company explodes. Right now “Korres” is sold in more than 1 250 places abroad in stores like Isetan, Sephora, Prentemps, Body Works, and Harrods.

Georgios Korres himself says that he does not know anything about marketing and he is led by his intuition but experts claim that his strategy is more than smart. “Korres” emphasizes on the substances and the effect of the products, which are offered in a simple packaging. The advertising campaign is based on the “natural.” An example of the concept is the “Korres” Portugal store, where the products are displayed on simple wooden shelves.

Cosmeceuticals acting against skin aging

The “Symmetria” clinic team has developed a special therapy against aging, which is based on, as they call their cosmetic products, cosmeceuticals.

The “Symmetria” clinic offers high quality services for reducing excess weight on different parts of the body and against cellulite, without surgical intervention. Also the clinic offers body care, which is based on simple physical exercises in combination with a personal diet program. The most modern laser is taking care is undesired hair, skin brown spots and skin rejuvenation. The scientists team in “Symmetria” uses all modern methods for facial rejuvenation (botox, peeling, etc), which do not include any surgeries.