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Young and creative has made "Economic crisis survival guide"

08 December 2011 / 00:12:14  GRReporter
7133 reads

Victoria Mindova

"When life gives you lemons, make yourself lemonade!" is my favourite saying, which always helps me in difficult moments. The economic crisis, the persistent lack of money and the dilemma, which gap of the household budget to cover with the monthly salary, are not unfamiliar problems for me and for almost all modern Bulgarians who remember what life was like in the 1990s in Bulgaria. In Greece, however, the last dramatic economic crisis was quite long ago, and after that, things in our southern neighbour went well, whether slower or faster, but still well. Then followed the flourishing Euro-being and all GRReporter readers are aware of its decline.

For ordinary people in Greece, however, the news of high unemployment, salary cuts and bankruptcy of enterprises are real life and adapting to the new conditions is not easy. Some indulge in quiet resentment, others go out in the streets to scream, shout and protest against the changes, the third group, head buried in work, is trying to find new opportunities or is looking to improve the things around them with the means at hand.

This is the story of Eleni Lazarou, who has been a reporter in the Greek private TV station MEGA for six years already. She is an active journalist and has covered some of the most dramatic events taking place in Greece over the last two years. I met her in the summer of 2010 during the long strikes of truck drivers and tanks for public use. You can see her at almost all the protests – of trade unions, the discontented, the anarchists, with a microphone in hand and always smiling. Despite her busy schedule, Eleni has found time and faithful friends to make an economic crisis survival guide through the website kano-oikonomia.gr ("save" in a free translation from Greek). Here is her story:

You are a full time journalist. What made you create the project 'kano-oikonomia.gr' and what is the main purpose of the site?

After the clouds of economic crisis have hung over Greece, I realized that the time has come to change my habits, like many other people around me. I started saving more, limiting unnecessary costs and researching the market before going shopping. Generally, I do not live at a high rate and make do with less, I am flexible, but the changes proved to be quite painful. I did not want to give up the level I have reached so far and make changes for which I was not ready.

Therefore, I started to think differently: "Which of the things I like can I do, but with less money?" It turned out that a pleasant surprise has been waiting for me - you can have a wonderful time even in times of economic crisis without much money. This finding has become the motto of kano-oikonomia.gr. Searching, I have found out how you can go out at night with friends, have fun without spending a lot; how you can go shopping cheaply and buy high-quality things in the right places, indulge in your favourite hobby or learn new things for free! I shared my findings with my best friend Veni Hantzerli and we both used those opportunities. Every time we shared our new "findings" with our friends, there was strong interest, which is quiet reasonable, because the income of many people has quickly dropped significantly. This is how the idea for the site was born. We said to ourselves, "Why not share the information we use with more people?" The idea was to make an "economic crisis survival guide" ... Our friends and associates liked the idea and were willing to help on a voluntary basis. All involved in this endeavour have a regular job and work for long hours, but we are keen on the idea and we love the project. Moreover, seeing the people’s interest, we are determined to go ahead.

Who supports your effort in this project?

We started with my friend Veni, who undertook to develop the site. Slowly we made a team of young people - computer experts, journalists, psychologists, lawyers, people from the advertising industry and other professionals. All are keen on the idea of the site; we like it and want to create something useful. Everyone helps with anything they can and apply their knowledge and experience in the specific area. For some more specialized topics, we require the opinion of specific specialists, so that the information we provide is accurate.

The news from Greece has been pretty gloomy lately, but still it is a pretty amazing place to be. So, what are the three things that foreigners have to know about your country, other than economical crisis, Zorbas the Greek and the beautiful islands?

Greece is a naturally beautiful country indeed and many people agree reasonably that it is one of the most beautiful places in the world. We have a rich history and culture, which foreigners often know better than we do. There are many reasons why it is nice to live in Greece. Apart from the sun and the sea, the main reason is "humanity", which is the main quality of the Greeks. Today, in times of crisis, it is felt more intensely than ever. People have solidarity with one another on a personal level. I see how they help each other. Furthermore, many new movements have been formed that support people in need every day without anything in return. The people involved in them do not help because they have extra money or time. They give the last thing they have. It is really touching to see how people who are not in a better situation themselves help others with anything they can.

Tags: EconomyMarketsEleni LazarouMegaEconomic crisis
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